You Are Not a Brand. You HAVE a Personal Brand - Executive Career Brandâ„¢

You Are Not a Brand. You HAVE a Personal Brand A few people take it excessively far. They remove the individual from individual marking, and allude to themselves as a brand. They consider themselves â€" and savagely advertise themselves â€" as an item. Furthermore, they talk and expound on Brand Them ceaselessly. Alongside alluding to themselves as an outsider looking in, being a brand by one way or another gives them permit to indecently self-advance their item . . . that is, themselves. They feel that having a brand consequently makes them a specialist at something. This tedious self-advancement shows that they don't generally comprehend what individual marking is about. I think they help give genuine marking an awful name. The Onion humorously satirize this marvel in the news report, I Am A Brand, Pathetic Man Says: Miserable, disgraceful neighborhood web engineer and blogger Phillip Cathin, 34, told journalists today that he considers himself to be a brand. I am my own item, the little worm said while gazing at a PC and depressingly rearranging between his Twitter,